Success in Innovation

Improving the Odds by Understanding the Factors for Unsuccess

Gebonden Engels 2013 9780123978899
Verwachte levertijd ongeveer 9 werkdagen

Samenvatting

Success in Innovation tackles its subject from a novel perspective: instead of focusing on factors for success, it specifically examines the factors for failure. Similar books often attempt to stimulate more effort on innovation with success stories and methods. But innovation is risky business and most innovative ideas fail. By understanding the typical pitfalls and hurdles in the process, and how to avoid or manage them, readers can significantly improve their chances of success.

Success in Innovation is broad in scope and useful to managers, consultants, entrepreneurs, tech start-ups — anyone with a stake in new and powerful ideas, products, businesses, or methods. This book helps readers work smarter, not simply more.

Specificaties

ISBN13:9780123978899
Taal:Engels
Bindwijze:Gebonden

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Inhoudsopgave

<p>ForewordAcknowledgementsIntroductionPart I: The Innovation Process1. Insight in Innovation2. The Innovation Bridge3. Building the BusinessSummary IPart II:. Factors for Unsuccess4. Wrong Starts5. Poor Execution6. Unhappy EndingsSummary IIPart III:. Factors for Success7. Internals Factors8. External FactorsSummary IIIAppendixIndex</p>

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        Success in Innovation