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This book explores how the business transformation taking place in Japan is influenced by the digital revolution. The chapters present approaches and examples from sectors commonly understood to be visible arenas of digital transformation—3D printing and mobility, for instance—as well as some from not-so-obvious sectors, such as retail, services, and fintech. Meer
Entrepreneurship as practice refers to the everyday way that innovation and futuristic thinking is incorporated into business ventures. It refers to the actual implementation of entrepreneurship within any kind of market context that emphasises proactive change. Meer
Develops models for optimal pricing strategies of subscription services on monopolistic and duopolistic markets; an analytical model for optimal investment and optimal pricing strategies for innovative maintenance service contracts; and, a model for targeting customers in marketing campaigns. Meer
This is the first of its kind book that describes key elements of enterprise data and analytics strategy, and prescribes a pragmatic approach to define the strategy for large enterprises. Meer
Established organizations in the public and private sectors struggle when bringing new, innovative ideas to life. This has resulted in the creation of countless “innovation programs” and initiatives, with many, perhaps most, failing to deliver meaningful results. Meer
In today's business landscape, software engineering teams must deliver innovation faster than ever. However, outdated management approaches centered on tools and metrics rather than people strangle velocity and creativity. Meer
In the fast-evolving digital landscape, understanding the potential of generative AI is a strategic advantage. This book can serve as an easy to read introduction to the topic of the transformative power of AI in content creation, customer engagement, and operational efficiency. Meer
As leaders plan to make significant investments to harness the power of foundational models such as ChatGPT, they need to understand the changes in organizational behaviors required for the successful implementation of such systems. Meer
This book focuses on why and how to achieve digital transformation for enterprises and organizations by introducing cases in China. Its purpose is to highlight the importance and improve the understanding for digital transformation and related issues, like human resource allocation, and how to improve the efficiency and success rate in a low-cost and low-risk way. Meer
This book focuses on why and how to achieve digital transformation for enterprises and organizations by introducing cases in China. Its purpose is to highlight the importance and improve the understanding for digital transformation and related issues, like human resource allocation, and how to improve the efficiency and success rate in a low-cost and low-risk way. Meer
Adhering to the combination of theoretical introduction and practical case introduction, this book summarizes the basic concepts and methods in management and big data analysis at home and abroad and introduces a large number of relevant practical cases, especially new cases in the Internet era, to help readers integrate theoretical knowledge into practical applications. Meer
In today's competitive marketplace, businesses must be entrepreneurial to succeed. This book argues that entrepreneurship allows businesses to adapt to changing economic conditions and societal needs. Meer
This book is a collection of studies that explores the adoption, applications, and implications of emerging technologies in business. Given that emerging technologies have the potential to significantly disrupt and transform existing business models, the premise is to demonstrate how theories are translated into practice. Meer
While good data is an enterprise asset, bad data is an enterprise liability. Data governance enables you to effectively and proactively manage data assets throughout the enterprise by providing guidance in the form of policies, standards, processes and rules and defining roles and responsibilities outlining who will do what, with respect to data. Meer
This book describes the current innovative tendencies characteristic of multifaceted scientific research and practical developments in the field of international business development and sustainable management. Meer
This book explores how entrepreneurial networks provide the basis for individuals and firms to compete based on knowledge asymmetries. This book states that this is crucial in the increasingly interdependent world where social capital influences potential market performance. Meer
This book explores how entrepreneurial networks provide the basis for individuals and firms to compete based on knowledge asymmetries. This book states that this is crucial in the increasingly interdependent world where social capital influences potential market performance. Meer
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